Zeel - Mobile Massage Business

- 17.05

Zeel is a privately held company based in New York City. The company's mobile phone application and website allow the booking of licensed massage therapists for on-location massage. It was founded by CEO Samer Hamadeh.

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History

Zeel initially launched in 2010 as a booking engine for alternative healthcare providers, much like an alternative health version of ZocDoc. Noting the demand for massage on short notice, the company refined its model to provide in-home massages on demand, starting in December 2012. The Zeel app was launched in April 2013, drawing comparisons to Uber. Zeel has been on numerous "Uber for X" on-demand roundups.

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Service

The Zeel app allows on-demand massage booking at a customer's home, hotel, workplace, or event. The massage can take place in as little as an hour after booking, or up to a month in advance. Massages may be booked for start times between 8 am and 10:30 pm, 365 days of the year. Zeel currently operates in 6 major metropolitan areas, including the New York Tri-State area, Southern California (including Los Angeles and San Diego), South Florida, Chicago, Boston, and the San Francisco Bay Area, including Napa and Sonoma counties. Zeel offers deep tissue, sports, Swedish and prenatal massage techniques. Therapists accept massage bookings and travel to the location of Zeel customers, bringing a massage table, if needed.

The company offers chair massage for corporate clients and group events.

Zeel also has an annual subscription, Massage Zeelot, which includes a monthly massage and a professional massage table.

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Security

Zeel vets and background-checks all massage therapists in its network, who must be licensed in their state of practice. Additionally, Zeel requires all customers to complete ID verification before booking a massage, which it does through either a scan of a government-issued ID or the last four digits of a Social Security number. By doing so, Zeel estimates that it loses 30% of potential customers, but makes its therapists feel safe when traveling to customers.

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Area Served

California

  • Los Angeles County
  • Orange County
  • Ventura County
  • San Diego County
  • Palm Springs
  • San Francisco
  • Alameda County
  • Contra Costa County
  • Marin County
  • Sonoma County
  • Solano County
  • San Mateo County
  • Santa Clara County

Connecticut

  • Fairfield County

Florida

  • Miami-Dade County
  • Broward County
  • Palm Beach County

Illinois

  • Cook County

Massachusetts

  • Boston

New Jersey

  • Bergen County
  • Essex County
  • Hudson County
  • Morris County
  • Middlesex County
  • Passaic County
  • Union County
  • Monmouth County
  • Ocean County

New York

  • New York City
  • Westchester County
  • Rockland County
  • Putnam County
  • Nassau County
  • Suffolk County


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